PSI Logo
P S I
How It Works
LogisticsMorality
ProphetMargin
ProphetMargin
03/19/25
5 min read

How It Works

In a world where economic disparity continues to widen and social platforms extract more value than they return, something fundamental needs to change. At Paradigm Shift International (PSI), we've developed a comprehensive approach to address these systemic challenges not through incremental improvements to broken systems, but by creating entirely new ones designed from the ground up with human needs at their center.
Our approach represents more than just technological innovation; it embodies a genuine paradigm shift in how we think about digital identity, social connection, and economic participation.
Everything begins with your digital identity. Our THRIVE system (The Human Real Identification Verification Experience) provides each member with a secure, verified digital identity that serves as your passport to our ecosystem.
Unlike conventional digital identities designed primarily to track and monetize your behavior, THRIVE identities are created to empower you. They establish your unique presence in our network while protecting your autonomy and privacy. Initially, we're offering custodial digital identities for simplicity and accessibility, with non-custodial options planned as our community grows.
When you create your THRIVE identity, you'll sign something called The Social Contract, a living document which establishes the core values of our community. Version 0.0.1 is elegantly simple:
1. No nazi punks allowed.
2. All THRIVE members will receive a daily stipend of MUNNY.
As our community evolves, so too will this contract, always with member input and transparency.
This Social Contract is the cornerstone of our approach, establishing that participation in our ecosystem comes with both benefits and responsibilities. By signing, you're joining a community committed to creating systems that work for everyone.
In partnership with Trust Me Bro, Inc. (TMBI), we've developed an app called BRIJ which serves as the primary interface to our ecosystem. BRIJ represents something entirely new: one part social catalyst, one part cryptocurrency wallet, one part media network, one part digital marketplace, and one part governance platform.
What makes BRIJ different from conventional platforms? For starters, it's built around your needs rather than those of advertisers or data brokers. Through BRIJ, you'll connect with others, manage your digital assets, and participate in building something genuinely new.
One of our more innovative features is the concept of Masques. Your THRIVE identity produces different PSI Masques which are integrated into the BRIJ app that allow you to participate in various contexts with appropriate levels of disclosure:
• Your Real ID Masque connects your authentic identity to your actions ideal for professional networking or verified social connections with friends, family, and colleagues in your private life.
• Your Public Persona Masque is derived from your Real ID Masque and still reveals your name, but is designed specifically for public-facing activities. This is ideal for musicians, politicians, pundits, artists, content creators, public speakers, educators, business leaders, or others who maintain a public presence while still wanting separation from their private life.
• Your PSI-approved Alias Masque allows anonymous participation while maintaining cryptographic verification that you're a unique human being. This prevents manipulation through fake accounts while respecting privacy.
This approach solves one of the internet's most persistent problems: how to balance authentication with privacy. With PSI Masques which are integrated into the BRIJ app, you can prove your humanity without necessarily revealing your identity.
At the heart of our economic approach is MUNNY, a cryptocurrency token being developed on the Cardano blockchain. MUNNY isn't just another speculative digital asset. It's designed specifically to enable economic participation for all community members.
Every THRIVE member receives a daily stipend of MUNNY, creating what we call a bottom-up economic foundation. This isn't charity; it's recognition that in an information economy, everyone's participation has inherent value. Your attention, engagement, and information all contribute to the ecosystem, and you should benefit directly from that contribution.
As our network grows, small businesses will be able to accept MUNNY for goods and services, creating a genuine economic ecosystem. Unlike traditional fiat currencies that tend to flow upward to those who already have wealth, MUNNY is designed to circulate more equitably throughout our community.
And this is just the beginning. We're developing what we call "metacurrencies", which are specialized tokens for specific purposes within our ecosystem. These will enable new forms of value exchange that aren't possible within legacy economic systems.
Some critics might dismiss these ideas as impractical idealism. They'll say that attempting to create parallel economic and social systems is too ambitious. But those critics are trapped in outdated thinking. The technological tools to build these systems exist today. What's been missing is the vision and will to deploy them for genuine human benefit rather than extractive profit. Until now.
We're looking for early adopters who understand that meaningful change requires new systems, not just reforms to broken ones. By becoming a THRIVE member now, you'll not only secure your place in our growing ecosystem but also help shape its development.
The benefits of early adoption are substantial. Beyond receiving MUNNY from day one, early members will have greater input into our evolving systems and access to features as they're developed. There's also the less tangible but perhaps more significant benefit of being part of building something genuinely transformative.
We've shared the fundamentals of how our system works, but there's much more beneath the surface. Our approach to identity, community, and economics represents years of research and development with capabilities we're not yet ready to disclose publicly.
What we can say is this: we're not just building new tools; we're creating the infrastructure for a more equitable future. And we invite you to be part of it.
The paradigm is shifting. Will you join us?